In the competitive world of translation services, standing out online is not just a goal—it’s a necessity. CBS Translation, a Chicago-based translation powerhouse with over a decade of industry experience, was at a crossroads. Despite their extensive expertise, they struggled to capture the online visibility their quality services deserved. That’s when they turned to Stradiji, seeking a breakthrough in their SEO strategy.
The Challenge: Elevating Online Presence
CBS Translation faced a common yet daunting challenge: enhancing its online presence in a saturated market. Their website, Cbs312.com, was rich in potential but lacked the SEO muscle to drive significant traffic and generate leads. They needed a strategy that improved visibility and established them as the go-to authority in the translation industry.
Stradiji’s Strategy: A Collaborative Content Revolution
Stradiji’s approach was both innovative and collaborative. Recognizing the untapped potential of CBS Translation’s expertise, we embarked on a mission to revitalize their content strategy. Our goal was clear: to produce high-quality, informative, and engaging content that would captivate the target audience and solidify CBS Translation’s industry authority.
Step 1: Identifying Winning Topics
Our journey began with a deep dive into the translation services industry, selecting topics that resonated with CBS Translation’s services and audience. Through meticulous keyword research, we pinpointed high-traffic keywords to target, ensuring our content would reach the right eye.
Step 2: Crafting Compelling Content
Collaboration was key. Working closely with CBS Translation, we developed content that was informative and reflective of their brand’s voice and expertise. This partnership ensured accuracy and authenticity, making each piece a valuable asset to their SEO strategy.
Step 3: Engaging the Audience with Authority
To elevate the content’s credibility, we featured Mr. Kerem, the founder of CBS Translation, adding his author bio and a link to his LinkedIn profile on blog posts. This personal touch added a layer of trust and authority, making the content informative and relatable.
The Results: A Leap in SEO Visibility
The impact was immediate and profound. Since our collaborative content strategy launch in August 2022, CBS Translation has seen a 50% increase in SEO visibility and a 75% surge in ranking keywords. This remarkable growth has boosted their online presence, attracted more qualified leads, and enhanced website engagement.
Beyond Rankings: Establishing a Digital Legacy
The success story of CBS Translation goes beyond numbers. By securing a featured snippet position in America, we’ve ensured that CBS Translation’s expertise is not just seen but also recognized and respected. This strategic content approach has laid the foundation for a digital legacy, positioning CBS Translation as a thought leader in the translation industry.
A Partnership That Translates to Success
Our journey with CBS Translation showcases the power of collaborative content production in achieving SEO success. At Stradiji, we believe in working with our clients, understanding their unique needs, and crafting strategies that resonate with their audience. For CBS Translation, this partnership has transformed its SEO landscape and set a new standard for excellence in the translation services industry.
For marketing managers of B2B companies, this case study is a testament to the transformative power of strategic SEO and content collaboration. Let Stradiji guide you through your SEO journey, turning challenges into opportunities and aspirations into achievements.