8 Ways to Humanize AI Content and Make It E-E-A-T Compliant!

There are eight effective ways to humanize AI-generated content and make it compliant with EEAT criteria, meeting Google’s quality standards.

In today’s fast-paced world, AI writing assistants are becoming increasingly popular for content creation. While these tools are super efficient, the content they produce can sometimes sound robotic and impersonal. That can be a turnoff for readers and won’t meet Google’s quality standards, especially Google’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness).

The good news is there are ways to bridge the gap and make your AI content sound like human-written content, all while keeping E-E-A-T in mind. Here are eight ways to HUMANIZE your AI content and get E-E-A-T:

1. Give Good Input: Don’t underestimate the power of a good prompt! The more specific and detailed your instructions the better the AI can tailor its output to your needs. Show off your expertise in the topic. Instead of asking the AI to “write about digital marketing” ask it “write about the top 5 digital marketing trends in 2024 including statistics and expert opinions”.
2. Add Your Expertise: AI loves information but can’t replace your unique perspective. Weave your own insights and experiences into the content to increase credibility and user engagement. This shows your expertise in the field. Share personal anecdotes or case studies that support your points. For example, if you’re talking about content marketing, mention a specific campaign you ran and the results.
3. Use the “I” Word: Human connection is critical. Don’t be afraid to use first-person pronouns (I, we, me) to make your content feel more personal and relatable. This makes readers feel like they’re having a conversation with a real person. For example instead of writing “The following will help you improve your SEO” write “Here’s what I’ve found to work best for SEO”.
4. Ground it in Reality: Data is king. Back up your claims with statistics, case studies and real-life examples to make your content more robust and valuable. Cite credible sources to establish your authority. For example, “According to a 2023 report by HubSpot, 70% of marketers are actively investing in content marketing.”
5. Edit and Refine: AI can produce overused phrases and passive voice. Actively edit the content to sound natural and engaging. Vary sentence and paragraph length for flow and replace complex jargon with simple language. For example, change “utilize” to “use” and “commence” to “start”.
6. Fact Check Like a Pro: AI can make mistakes like humans. Always double-check the information generated and cite your sources to build trust with your readers. This shows you care about providing accurate information. Use reputable sources and make sure your facts are current. For example, if you’re talking about social media statistics, reference the latest data from a well-known research firm like Pew Research.
7. Active Voice is Your BFF: Active voice makes your writing more energetic and clear. Instead of saying “AI generated the content” write “We used an AI tool to generate the content”. Active voice makes your writing more direct.
8. First Draft Magic: View AI-generated content as a starting point, not a finished product. Treat it like a first draft, and use these tips to turn it into high-quality, engaging content that search engines and readers will love. Editing for tone, style, and substance can turn a good piece into a great one.

More Tips and Examples:

• Readability: Breaking up text with headings, subheadings, and bullet points makes your content more understandable. For example, instead of a big block of text, organize your article with clear headings like “Benefits of Content Marketing” and “How to Implement an Effective Strategy”.
• Visuals: Images, infographics, and videos can make your content more engaging and easier to understand. For example, an infographic summarising key points about digital marketing trends can grab the reader’s attention and make the information more memorable.
• Speak Like a Human: Write like you’re talking to your audience. Avoid jargon and complex language. For example, instead of “The use of AI in various industries is growing”, write “AI is being used increasingly in different fields”.
• Engage with Your Reader: Encourage interaction by asking questions and inviting comments. For example, end your article with “What are your thoughts on these AI content creation tips? Share your experiences in the comments below”.

By following these steps, you can turn your AI-generated content from good to great so it delivers value to your audience, ranks well in search engines and adheres to Google’s E-E-A-T principles. Remember, AI is a powerful tool, but the human touch is still required to create content that establishes your authority and trust.